ANONYMOUS
Sitewide UX Strategy With Client's Design Team
CHALLENGE
Integrate seamlessly with client's in-house User Experience Team to redesign navigation and core page templates. Fast-track efforts to improve conversion rates and increase new business production.
HIGHLIGHTS & BENEFITS
SEAMLESS SPRINT-BASED WORKFLOW:- Data-driven analyses help establish UX/UI strategy for the client
- Client & Seer Creative teams design on the same agile sprint schedule, divvying up design challenges and working with as though we're part of a unified internal UX team
REACHING GOALS FASTER & MORE EFFECTIVELY:
- Expanded bandwidth to help achieve digital transformation goals
- Fresh eyes and data bring improvements to design processes
- Experience with conversion-centered design
- Deep understanding of client's brand and business elevates our work and cuts down on the amount of oversight needed from the client's in-house team
STRATEGY & DATA USED
- Audience Insights
- Search intelligence
- Click Maps
- Site Search Data
- Page Performance
- User Testing
OUTCOME
5+
Year working relationship with Seer Creative
"I don't think I've seen a better working model."
- Client Quote