[TAKING ACTION]

From Optimizing For Robots to Humans

I think AI has been getting all the hype, but humans have been frustrated with answer discovery for some time, and slowly but surely they've moved their answer getting to places that are more human, places that let them talk in their natural language, not keywords.

Reverse engineering isn’t just an SEO skill anymore—it’s the key to navigating everything from ChatGPT to LinkedIn, to reverse engineer an algorithm or humans, you have to test and observe, which used to be a core SEO skills.

While you’re here, let’s keep building momentum.

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How to navigate digital disruption

 

Donate to the Sleep Out

This November I'll be joining the Covenant House Sleep Out to support young people facing homelessness. The picture is an where I'll be spending the night

Every dollar raised helps provide essential services. Your donation can make a tangible impact on their lives.

 


Prerecorded video, audio, transcripts and all links below

 



Here are all the links to tools, posts I referenced etc.

My session in text & audio

Grab one for a walk, or throw the text into your favorite LLM and run your new ideas against what I might do.

Reads and studies:


 

Build prototypes without devs:


 

Track AI Disruption:

 


 

Track Your Brand in AI tools:


 

My other favorite tools:

Voice Bots to Interview SMEs VapiSynthflow

Run your prompts in multiple models - Poe.com & Magai.co

Build great images like I did in my slides - Flux Pro & Ideogram V2

Scrape data without knowing how to code - Instant APIBardeen & AiStudio (upload images)

Cleaning data (haven't tested these yet) - OpenRefine & Luminal

 


Seer blog posts I referenced:

AI survival kit

Is your content drowning in a sea of sameness?

2024 vs 2020 SEO KPIs

 

 

We turned this post into a podcast with notebook LM!